Washington, D.C. – A national post-election survey conducted by Greenberg Quinlan Rosner for Democracy Corps and the Campaign for America’s Future and analyzed for the League of Conservation Voters (LCV) reveals the integral role of positive, energy-oriented messages in convincing swing voters to vote for sweeping change at the Congressional level.
Greenberg Quinlan Rosner’s analysis found that key voter groups took issue with the Republican leadership’s failure to address America’s energy problems and took those concerns with them into the voting booth on election day:
“This survey confirms factually what our people in the field felt viscerally on Election Day,” LCV President Gene Karpinski said. “A positive, forward-looking message on energy played a critical role in helping Democrats convince voters that they offered new ideas. Lawmakers across America should heed this lesson and work to create a new energy economy with secure, good jobs.”
The survey included a sample of 2,020 voters nationwide, 1,170 of them from the 50 most competitive swing districts held by Republicans before the election.
“Perhaps the most significant finding was the fact that voters who ended up pulling the lever for Democrats cited the failure of the Republican leadership to deal with energy problems as their top concern about that party,” LCV Senior Vice President for Political Affairs Tony Massaro said. “This clearly shows that federal action towards a new energy future has massive bi-partisan support.”
Analysts also report that the 2006 elections saw an unprecedented number of ads highlighting energy issues, impacting races across party, ideological and geographic lines.
Campaign ads also highlighted energy issues in an unprecedented way in 2006. To watch LCV’s collection of over 135 ads on energy and the environment, visit: http://www.youtube.com/view_play_list?p=291AAE75DF635B05
Click here to view the Greenberg Quinlan Rosner polling memo; click here to see the relevant charts.
The nonprofit League of Conservation Voters (LCV) is the independent political voice for the environment. To secure the environmental future of our planet, LCV's mission is to advocate for sound environmental policies and to elect pro-environmental candidates who will adopt and implement such policies. For more information, please visit us on the web at www.lcv.org.