Bilingual digital ads support members of Congress for their leadership on electric school buses and urge legislators to take action to invest in clean rides for our kids and help them breathe cleaner air.
Washington, D.C. — Today, Chispa and electric school bus partners released a new $400,000 digital ad buy in nine key states to thank members and to call on Congress to support clean rides for kids in the Build Back Better Act. The digital ad campaign brings attention to the consequences of polluted air from dirty school buses, which aggravates lung health in children and increases the risk of asthma attacks — a leading cause of school absences — and disproportionately impacts educational opportunities in communities of color and communities with low wealth. The ads support Representatives Cárdenas (CA-29), Hayes (CT-05), and Pallone (NJ-06), and Senators Padilla (CA), Carper (DE), Warnock (GA), Cortez-Masto (NV), and Murray (WA) for their leadership on electric school buses to help our kids breathe clean air, Senators Bennet (CO) and Hickenlooper (CO) for helping advance the Build Back Better Act and encouraging them to fight for clean buses, and to urge Senator Sinema (AZ) to take action now to support the Build Back Better Act and clean school buses for kids.
“About twenty-five million children ride dirty diesel school buses to and from school,” said Chispa National Senior Director Johana Vicente. “These buses are putting the health of millions of children at risk, especially Black, Indigenous, and Latinx children who already bear an unfair burden of air pollution. Congress must act and support funding for electric school buses. By prioritizing our children’s health, we can start to build a more just and equitable clean energy future that invests in the health and sustainability of our communities. Our children, our communities have a right to breathe clean air.”
WATCH: “CleanRide4Kids” (Sen. Sinema, AZ)
Ads will run collaboratively with California Environmental Voters, Chispa AZ, Chispa NV, Protegete CO, Jobs to Move America, Moms Clean Air Force, Sierra Club NJ, and Sierra Club WA in nine states and districts, including:
Example ad script from AZ (Sen. Sinema) below.
“CleanRide4Kids” (Sen. Sinema)
Communities of color in Arizona are being affected everyday by poor air quality.
Our children and families have a right to healthy communities and investments in electric school buses can help reduce pollution, fight the climate crisis and create green, family-sustaining jobs.
Senator Kyrsten Sinema, now is the time to fight for our communities and tackle climate change.
Call and urge Sen Sinema to join the movement for a clean ride for kids!